To support its new fragrance, Challenge, Lacoste has appealed to the charm of the actor Hayden Christensen. Young, dynamic and elegant, handsome kid who has been successful thanks to the role of Anakin Skywalker in Star Wars, perfectly embodies the modern image conveyed by the mark.
Side composition, Challenge opens on notes of fresh energy and Tangerine and Lemon enhanced with a touch of bergamot. In heart, ginger blends with lavender and purple leaves make for a more soft and sensual. The teak and ebony wood in the background provide a solid and powerful fragrance midway between tradition and modernity.
Lacoste Challenge will be available in May. 40 € for 50ml.
Source: Vogue.fr